by Joel Nicholson | May 30, 2019 | Sustainable Fundraising, Trust Economy
With tax appeals out and the fundraising focus now firmly on the Financial Year or second-half planning, the most common conversations I’ve had with peers over the past two months have been centered around: ● traditional fundraising getting harder ● active donor bases...
by Joel Nicholson | Jan 24, 2019 | Sustainable Fundraising, Trust Economy
By Joel Nicholson – LemonTree Founder We are now living in a Trust Economy. Thanks to today’s technology, digital and social media, we can quickly and easily connect with – and do business with – more and more people from all over the world. Forget...
by Joel Nicholson | Oct 12, 2018 | Sustainable Fundraising
Make sure you check our Joel’s session at the upcoming SA FIA Showcase (25-26 October) on how to optimise targeting the right donors across acquisition, renewals and reactivation programs. You’ll be able to understand and apply practical approaches on how many...
by Joel Nicholson | Oct 3, 2018 | Customer Journey
Who would ever have guessed that through correcting 1 donor record a new family home will be built overseas?! We had an awesome success story from one of our valued LemonTree members this week… Habitat for Humanity received a $3,000 donation from a donor that...
by Joel Nicholson | Aug 21, 2018 | Sustainable Fundraising
By Joel Nicholson – LemonTree Founder The challenges… At the moment, the main influence we have on the broader industry is via promoting best practice guidelines If history repeats itself, most organisations will continue to be driven by short term profit...
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